Oktoberfest Beer Prices 2026: €15.00-€16.30 per Mass (All Tents)
What you'll pay for a Mass at Oktoberfest 2026: from €15.00 (cheapest, Augustiner) to €16.30 (most expensive, Muenchner Stubn) across all major tents.
March 12, 2026
Beer prices at Oktoberfest are always a hot topic, and 2026 is no exception. A Maß - one full liter of specially brewed festival beer - costs between 15.00 and 16.30 euros this year, depending on the tent. Understanding the pricing landscape helps you budget wisely and avoid surprises.
The six Munich breweries that supply Oktoberfest beer - each pouring in their own - Augustiner, Hacker-Pschorr, Hofbräu, Löwenbräu, Paulaner, and Spaten - each brew a special Märzen-style beer exclusively for the festival. These beers are stronger than regular brews (5.8-6.3% ABV) and have a rich, malty flavor profile that's become synonymous with Oktoberfest.
Augustiner consistently ranks as the most affordable option, with a Maß priced at 15.00 euros in 2026 at both the Augustiner-Festhalle and the Ammer tent. The Augustiner-Festhalle is also widely considered to serve the best beer at the festival - a rare case where the cheapest option is also the most popular among locals and connoisseurs.
Most of the 14 large tents - including Hacker-Festzelt, Hofbräu-Festzelt, Schottenhamel, Löwenbräu, and Paulaner - charge 15.90 euros per Maß in 2026. At the higher end, the Armbrustschützenzelt and Glöckle-Wirt charge 16.00 euros, while the Münchner Stubn is the most expensive at 16.30 euros. For the full tent-by-tent breakdown with historical prices since 2004, see our .