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Ludwig & Therese

Purchase · 100-500 € · 1 Location

F
Florian Müller·Local Oktoberfest Expert
Updated March 18, 2026

Type

Purchase

Price Range

100-500 €

Locations

1

Online Shop

Yes

About Ludwig & Therese

Ludwig & Therese at Marienplatz combines modern designs with traditional clothing. The collection is trend-conscious and is particularly suitable for younger Wiesn visitors. Fair prices and stylish pieces are what sets this label apart.

What They Offer

PurchaseOnline Shop Available

Ludwig & Therese sells traditional Bavarian clothing. If you want a high-quality Dirndl or Lederhosen that you can wear for years to come, this is the place to shop.

Store Locations

Marienplatz 1, 80331 München

Pricing

100-500 €

Prices depend on the material, craftsmanship, and design. Genuine leather Lederhosen and hand-embroidered Dirndl are at the higher end, while modern alternatives are more affordable.

Visit the Store

Visit Ludwig & Therese in person for the best fitting experience. Staff can help you find the perfect Dirndl or Lederhosen and advise on sizing, accessories, and styling.

Sepp's Tips

  • A proper fitting is key - Dirndl and Lederhosen should fit snugly but comfortably. Sizes run differently from regular clothing.
  • Do not forget accessories: traditional shoes (Haferlschuhe), a blouse for the Dirndl, or suspenders for Lederhosen.
  • The Dirndl bow placement matters: left means single, right means taken, center means undecided, back means widowed.
  • Shop early in the season (July-August) for the widest selection of styles and sizes.

Rent or Buy?

One-time visitRent
Returning visitorBuy
Budget-friendlyRent
Premium qualityBuy
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Sources: oktoberfest.de, muenchen.de, stadt.muenchen.de

Frequently Asked Questions About Ludwig & Therese

Can I rent a Dirndl at Ludwig & Therese?

Ludwig & Therese focuses on selling Dirndl and Lederhosen rather than renting. If you prefer to rent, check out providers like Münchner Dirndl-Verleih or Dirndl Liebe for rental options.

How much do Lederhosen cost at Ludwig & Therese?

At Ludwig & Therese, prices range from 100-500 €. The price depends on material quality, craftsmanship, and design. Genuine leather Lederhosen tend to be at the higher end of the range, while modern fabric alternatives are more affordable.

Does Ludwig & Therese have a store in Munich?

Yes! Ludwig & Therese has a store in Munich: Marienplatz 1, 80331 München. They also have an online shop if you prefer to browse from home.

Should I buy or rent traditional clothing for Oktoberfest?

It depends on your plans! If this is a one-time visit, renting (from €50-150) is the most practical choice. If you plan to return to Oktoberfest or other Bavarian festivals, buying is a better long-term investment. Ludwig & Therese focuses on quality pieces you will keep for years.

When should I get my Oktoberfest outfit from Ludwig & Therese?

We recommend getting your Dirndl or Lederhosen at least 2-4 weeks before Oktoberfest. Visit Ludwig & Therese early in the season for the best selection - popular sizes sell out quickly as the festival approaches.

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